Unlocking Merge Mansion w. Pedro Pascal
Executive PRODUCER AT Jack Morton, 2023
To help mobile sensation Merge Mansion level up to “More than just a game”, we transformed a historic mansion in LA into a fully playable immersive mystery.
We Invited super-fans and celebrity sleuths including Pedro Pascal, Jesse Williams and Ashley Benson To step inside the Mansion IRL to unravel Grandma’s secrets.
in a cross between immersive theater, an escape room, and A lore filled museum, The Merge Mansion universe generated 177.9 million social impressions and 356.8 million press impressions and a lot of fun, with Live actors, hidden safes, and a long lost speakeasy hidden behind a secret bookcase.